
With the arrival of 2017, the race to a bikini body is inevitable. January, the month of blood, sweat and tears is upon us and if we are going to kill ourselves with gym workouts and a lack of chocolate, we may as well look fabulous while doing it.
I have been trawling through Instagram seeking motivation and have stumbled across a few gym wear accounts I felt deserved a mention. Sports luxe is now a fully cemented industry in the fashion world and has sprinted its way onto the catwalks of the globe. Gym wear does not simply consist of black lycra and old concert t shirts anymore. It’s about time design houses copped on to this and followed the examples of the following social media savvy brands below.
This brand is at the fore front of the social media fitness wear game with every fitspo personality donning a pair of Gymshark leggings in their workout Instagram videos. With affordable price tags and a massive social community, this is certainly a brand to watch and grab as quick as you can!
This is a luxury women’s activewear brand. I can across them through fitspo accounts wearing their designs and I fell in love. The apparel is too pretty and to make things even better you get a 15% discount on your first purchase by using the code FIRST15 when entering their mailing list.
Another fab find on the wonderful world of Instagram is this fitness label. Immediately the leggings caught my eye with their vibrant designs, colours and crazy prints. What’s more, they almost always have a sports bra to match so you can put together the perfect gym outfit.
This luxe boutique was born in Australia out of a collaboration with social media influencer Pia Muehlenbeck and creative director Kane Veto. The brand is all about minimal designs and high-end casual styling centered around wear for yoga and pilates.
Operating under the hashtag ShapeYourFuture, this brand is all about fashion fitness wear in monochrome designs baring the brand name. They offer a whole community along with their apparel and by joining their newsletter you can receive 10% off your first order.
Meaning 24 in Roman numerals, this brand strongly promotes a 24 hour healthy lifestyle. The soft, feminine designs are created in muted pastel colours and are composed of quick drying, light weight fabric. Taking on a ballet-esque style (in my opinion), these beautiful pieces will have you dancing around the gym.
** this is a non-sponsored post